Company
Hankook Tire wins 2021 Good Design® Award for its SUV/LT tires
- Two products of Hankook Tire’s SUV/LT brand Dynapro awarded winner
- Dynapro AT2 Xtreme is a perfectly balanced tire for both on and off road, tough in all terrains
- Dynapro XT is built to perform in rugged terrains comfortably
Seoul, Korea, December 28, 2021 – Global leading tire company Hankook Tire & Technology wins the 2021 Good Design® Award, where Hankook’s SUV/LT tire Dynapro AT2 Xtreme and Dynapro XT are recognized as ‘Winner’. Two products first unveiled in the North American market last October, and have been well received by the consumer market.
As Hankook’s first Rugged Terrain product, the Dynapro XT features high-rigidity polygonal blocks and wide zig-zag grooves that offer excellent off-road traction in rugged conditions as well as an aggressive saw-toothed sidewall design that provides protection against punctures. The Dynapro XT also comes equipped with a 3-Peak Mountain Snowflake rating, posting excellent performance in severe snow conditions. Additionally, its optimized pattern provides a quiet and comfortable ride using arranged pitch variation technology, chamfered edges that minimize road impact and shoulder block cushions that absorb road noise.
The Dynapro AT2 Xtreme, with aggressive shoulder design, has enhanced noise reduction and a longer mileage with a 60k mileage warranty. Its aggressive high-depth sidewall blocks and cross-combined shoulder scoops strengthen off-road traction and help prevent cuts and abrasions. The Dynapro AT2 Xtreme is also 3-Peak Mountain Snowflake rated, built with multi-directional grooves and sipes as well as biting block edges that provide added traction in wet and severe snow conditions. Even with the aggressive design, Dynapro AT2 Xtreme still provides quiet and comfortable on-road performance with its noise-reducing tie-bars and staged block edges.
"We are truly honored to receive the Good Design® Award with our Dynapro products. This proves that our design extends to performance and quality as well as the safety of our passengers,” says Jimmy Kwon, Vice President of Hankook Tire’s Brand Lab. "We will continue advancing our design capabilities through continuous R&D investments and joint projects to lead the future mobility.”
Good Design® Award is one of the world’s most prestigious design awards presented by the Chicago Athenaeum Museum of Architecture and Design and Metropolitan Arts Press, Ltd. Good Design® Award is given to the most innovative and cutting-edge industrial, product, and graphic design produced around the world.
Hankook Tire has been executing various projects to lead the future mobility with its innovative design philosophy. These efforts have allowed Hankook to continuously win various product and concept tire awards such as 'Red Dot Design Award', 'iF Design Award', and 'IDEA Award'.